CustoMized
Department of Fashion Styling and Design Communication, Shih Chien University
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The story comes from the concept of rebirth. If we could choose who we want to be again, what kind of existence would we become? It embodies the belief in self-identity and the desire to seek personal growth and change.
The concept of "CustoMized supermarket" is the cornerstone of our clothing line, and each item is a puzzle piece leading to the discovery of your ideal self. In future, there will be a unique mall. Customized merchandise, personalized in a whole new way in the supermarket .The process of selecting, combining and wearing these pieces is akin to solving a puzzle, with the final image representing the wearer’s bespoke identity, carefully crafted and unique.
This is a fantastic, customized journey about inner transformation and self-identity.