Marine litter continues to flow endlessly. It is hoped that through this concept, marine litter can more smoothly enter the cycle of reuse. By using guidance and suggestions in the space, promoting the use of recycled products, and advocating for waste reduction and reuse, the burden on the ocean can be reduced.
Ma-gang Fishing Village is a small fishing village located in the far north-east corner of Taiwan. It is rich in marine resources. It is also famous for its stone houses built due to the local special geology and climate, and the Ama culture of collecting cash crops. We made series of designs, improving traditional packaging and redesigning gift boxes with local cultural characteristics, allowing the younger generation to re-understand Magan Fishing Village. The design content is mainly based on "Gelidium", the most important economic crop in Magang. We turned the originally dried Gelidium into a variety of flavored Gelidium Jelly gift boxes and spout bag, It also uses gift box peripheral products combined with AR technology multimedia interaction to show the geographical beauty of Magang Fishing Village and the life of the Ama.
