Beneath the beautiful coastline of Kunshen in Tainan lies a long-lasting scar left by industrial development. This project uses an immersive VR interactive animation to explore the themes of environmental restoration and historical responsibility. The experience is set in the present-day Luermen River in Tainan. It follows a young marine researcher, Lin Yuchen, who, while investigating pollution, accidentally enters a dormant memory space of the Kunshen civilization. Guided by his grandfather, who once worked as a salt harvester, he gradually uncovers the truth behind the pollution.
The Story of BEIHAIGONG
Department of Commercial Design and Management, National Taipei University of Business
This project focuses on Beihai Temple, integrating its history, architectural features, and religious narratives, and reinterpreting traditional temple imagery through modern visual design. The outputs include a publication, DM materials, video production, social media templates, and merchandise, forming a consistent and recognizable visual identity system. Through diverse media and marketing strategies, the project enhances the temple’s visibility and understanding, making its cultural significance more accessible while bridging the gap between younger audiences and traditional beliefs, and establishing a foundation for future promotion and brand development.
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