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Beast Mode

Bachelor Program in Digtal Marketing Design, Ming Chi University of Technology

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“116” is derived from Muzha’s postal code, blending local tea and alcohol culture with hip-hop energy. It transforms the tipsy emotions experienced while drinking into six monster-like figures: Awakening, Clarity, Freedom, Admiration, Relief, and Edge. Rather than representing personalities, these characters embody emotions, guiding people to recognize their current state of mind and find the bottle that resonates most closely with how they feel.

The attached image shows the visual design of the wine label, which establishes a unique identity for the wine through striking color contrasts and character illustrations. Scan the monster cards to discover your attitude and personality, and unlock your unique hip-hop soul. Discover your tipsy personality and unlock your exclusive emotional monster interactive experience. Each bottle features a unique quote that reflects your tipsy mood and attitude. Exclusive character motto stickers to capture your tipsy attitude and soul.

ELVA

Department of Industrial Design, Tatung University

This design centers on a low platform and a familiar, everyday look, introducing a shared mobility vehicle that gives adults with achondroplasia and those with short distance endurance needs a safe, effortless, and inclusive commuting experience.

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