What if question marks didn't just appear, but had always existed in the world? The protagonist, Little Question Mark, traverses dimensions of time and space, unearthing overlooked doubts. In fairy tales, it exposes crises and truths the characters were oblivious to. Throughout the annals of history, it acts as the driving force behind technological and societal progress. In the stagnation of modern society, it seeks the catalyst for a breakthrough. Through relentless questioning, Little Question Mark appears to alter the established course of events. But did those endings truly deviate from their destined paths?
REBEAN — A Sustainable Coffee Brand
Department of Visual Communication Design, Hsuan Chuang University
REBEAN is a name formed by combining “Re” (Recycle / Reframe / Return) and “Bean” (coffee bean), symbolizing the brand’s reinterpretation of coffee.
Centered around the regeneration of coffee grounds, the brand begins with an everyday cup of coffee—from the brewing and drinking of coffee beans to the grounds left behind after consumption—integrating every stage into its narrative and design process.
REBEAN seeks to establish a sustainable circular system of “Bean → Grounds → Regeneration → Public Participation,” redefining discarded coffee grounds as a design material. By combining natural elements such as sunlight, air, water, and flowers, these remnants are transformed into experiential lifestyle designs that can be felt, participated in, and continuously extended.
With the brand as the core, coffee grounds as the starting point, and promotion and participation as its goal, REBEAN creates an open circular ecosystem where design is not merely visual expression, but a catalyst for engagement, awareness, and sustainable action.
We have received your opinions, and will get back to you as soon as possible!
